What’s the ROI in Social Media?

Thanks to http://socialnomics.net for this video!

The video showcases that social media can help you achieve success on almost any front.  While the video uses familiar nomenclature like ROI, many pieces of social media behave so differently than anything we have ever seen, that I prefer to use “What does or will success look like?” rather than “What’s the ROI?”

I love this video, simple but great story telling. View the Social Media Simplified Video…

Social Media Visualized!

Take a look at this four minute video created by Eric Qualman from Socialnomics. He presents some great social media statistics.

Summary of stats from the video (courtesy of Digital Buzz Blog):

• By 2010 Gen Y will outnumber Baby Boomers
• 96% of them have joined a social network
• 1 out of 8 couples married in the US last year have met via social media
• Facebook added 100 million users in 9 months
• If Facebook would be a country, it would be the world’s 4th largest
• 80% of companies are using LinkedIn as their primary tool to find employees
• 80% of Twitter usage is on mobile devices. People update anywhere, anytime. Imagine what that means for bad customer experiences?
• In 2009 Boston College stopped distributing e-mail addresses to incoming freshmen
• YouTube is the 2nd largest search engine in the world
• There are over 200.000.000 Blogs. 54% of bloggers post content or tweet daily.